When it’s time for dinner, consumers are overwhelmed with options. A strong local marketing program is the key to bringing diners in the door, but it’s hard to know which strategies will best help your establishment stand out.
Local marketing success depends on guiding your audience through a great customer experience that leads them to order in-store or online.
When searching for local dining options, consumers want to see what your establishment has to offer first – before they set their location or start entering their billing information. If you can’t get good data about your offerings and locations into their hands immediately, you’re going to lose that opportunity.